Enter the ’20s with the Right Influencer Marketing Adjustments
10 years ago, companies all over the world were facing a hurdle. Getting TV celebrities to talk about their brands was no longer holding sway. The shift was pretty noticeable right away. Consumers...
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Writer’s Block? Try These 5 Savvy Strategies to Get Quick Content Ideas Today
Need some fresh content ideas today? What if you could have a set of strategies that work every time? This would save your neck whenever you’re scraping together for blog topic ideas at crunch time....
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B2B Content Marketing: Attracting Customers, Converting Sales and Nurturing...
Content marketing gained prominence quickly in the B2B and the B2C spaces, and for good reason: it works. Today, most B2B marketers are adept at using it to raise brand awareness or introduce products...
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5 Custom Audiences You Should Be Using In Facebook Ads Manager
As Facebook’s ad platform becomes more competitive, brands must continually optimise campaigns to maintain lower acquisition costs. Whether it be through engaging ad creative, optimised targeting, or...
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E-A-T Audit: What Google Thinks of Me
I’m sure many of us have gotten curious at some point and Googled our own name. If the last time you did this was years ago, things are probably very different now. Search engines now know much more...
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How Chatbots Have Taken Over The Sales Process
The way that businesses are able to market to consumers, gain trust, develop new markets, and create trustworthy brands is constantly evolving. The one core principle that has always existed however,...
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A Step-By-Step Guide On How To Write Facebook Ads That Convert
Facebook ads can still make you a lot of money in 2020 if you know what you are doing. 90 million small businesses use Facebook and there are at least 1.49 billion active users on Facebook which means...
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How to Increase Your Online Presence With Guest Posting
When you think about organic advertising, SEO probably comes to mind. But what if I told you there’s another way to organically increase your online presence? You’ve most likely heard of guest posting....
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Types of Marketing Videos to Use at Each Stage of the Buyer Funnel
Everyone seems to be walking around with their noses in their mobile phones or tablets. Most of these people are online watching video content. Video marketing is an extremely popular form of content....
View ArticleHow To Find Content Ideas That Sell
In this quick guide, I’ll outline a process to find content ideas to fulfil your customers’ needs, and optimise your website conversions. While the focus of this process is SEO and content marketing,...
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